![](https://interproduction.org/wp-content/uploads/2019/10/Logo2.png)
Creative advertising ideas to commercial video
VER.1: CAR NEXT TO GARAGE (30-40 sec).
First part: INTRODUCTION
Sunny day, the car drives to the house and stops next to the garage.
![](https://interproduction.org/wp-content/uploads/2019/10/01.jpg)
The driver’s door slams (we do not see the driver who just left the car).
The girl in the passenger seat looks with a brooding face
![](https://interproduction.org/wp-content/uploads/2019/10/02.jpg)
The girl looks at the AC.
Close up of the AC.
![](https://interproduction.org/wp-content/uploads/2019/10/03.jpg)
View from the car of the beach, ocean, palm trees, and birds.
(Illusion, she is dreaming/hallucinating.)
![](https://interproduction.org/wp-content/uploads/2019/10/04.jpg)
The car is parked near the house.
![](https://interproduction.org/wp-content/uploads/2019/10/01.jpg)
The girl looks at the AC.
Close up of the AC.
![](https://interproduction.org/wp-content/uploads/2019/10/05.jpg)
View from the car of the beautiful mountains, fields of flowers and green hills.
![](https://interproduction.org/wp-content/uploads/2019/10/06.jpg)
The car is parked near the house.
Voice over:
What’s your car’s atmosphere?
What about your house?
![](https://interproduction.org/wp-content/uploads/2019/10/01.jpg)
The second part: ANIMATION DEMO.
Voice Over:
If you love the aromas of the natural oils you will love this.
Modern designed video animation (examples below):
1. Images of the cedar, sandalwood, juniper, bergamot
are placed in a capsule.
Graphic title:
NATURAL OIL.
2. Visual instruction of assembling and installing of the cartridges.
![](https://interproduction.org/wp-content/uploads/2019/10/07.jpg)
![](https://interproduction.org/wp-content/uploads/2019/10/08.jpg)
3. Two crossed-out, red circles over outlet and spray,
and the green circle of a cartridge on the AC.
4. LALOSCENT.COM website,
Title:
VISIT OUR SHOP to pre-order
![](https://interproduction.org/wp-content/uploads/2019/10/09.jpg)
![](https://interproduction.org/wp-content/uploads/2019/10/10.jpg)
5. Video animation: dancing sticks
Examples of the titles:
AIR FRESHENER FOR HOME AC.
AIR CANDLE.
![](https://interproduction.org/wp-content/uploads/2019/10/11.jpg)
Third part: FILMING.
1.
The girl receives delivery, opens and assembles the cartridges.
Voice over:
You can choose a set of four different Laloscents,
combine several flavors
and create unique compositions.
![](https://interproduction.org/wp-content/uploads/2019/10/12.jpg)
![](https://interproduction.org/wp-content/uploads/2019/10/13.jpg)
Video animation:
Ready cartridges are inserted one by one into the air conditioner.
![](https://interproduction.org/wp-content/uploads/2019/10/14.jpg)
Happy girl in a mountain forest.
Girl’s Voice Over:
I LOVE THE AROMAS OF THE NATURAL OILS!
Graphic titles:
LALOSCENT
![](https://interproduction.org/wp-content/uploads/2019/10/15.jpg)
VER.2: DANCING GIRL + ANIMATION (15-20 sec).
The girl holds a flower, a branch of juniper,
and a cedar branch in her hands.
She smells them all together and throws them up in the air.
Video animation on background:
Items of the AirCandale collection.
![](https://interproduction.org/wp-content/uploads/2019/10/16.jpg)
The girl holds her palm open.
Inside her palm, the cartoonish details of AirCandale
converge together and insert into the cartridge.
![](https://interproduction.org/wp-content/uploads/2019/10/17.jpg)
The girl is dancing, the cartridges are dancing nearby.
![](https://interproduction.org/wp-content/uploads/2019/10/19.jpg)
Video animation:
Cartridges jump from a hand and are fixed in a lattice of the AC.
AirCandale fragrance symbols emerge from the cartridges.
Voice Over:
I lOVE THE AROMAS OF THE NATURAL OILS.
Tagline:
LALOSCENT
![](https://interproduction.org/wp-content/uploads/2019/10/18-1.jpg)