Creative advertising ideas to commercial video

VER.1: CAR NEXT TO GARAGE (30-40 sec).

First part: INTRODUCTION
Sunny day, the car drives to the house and stops next to the garage.

The driver’s door slams (we do not see the driver who just left the car).
The girl in the passenger seat looks with a brooding face

The girl looks at the AC.
Close up of the AC.

View from the car of the beach, ocean, palm trees, and birds.
(Illusion, she is dreaming/hallucinating.)

The car is parked near the house.

The girl looks at the AC.
Close up of the AC.

View from the car of the beautiful mountains, fields of flowers and green hills.

The car is parked near the house.

Voice over:
What’s your car’s atmosphere?
What about your house?

The second part: ANIMATION DEMO.
Voice Over:
If you love the aromas of the natural oils you will love this.

Modern designed video animation (examples below):
1. Images of the cedar, sandalwood, juniper, bergamot
are placed in a capsule.
Graphic title:
NATURAL OIL.
2. Visual instruction of assembling and installing of the cartridges.

3. Two crossed-out, red circles over outlet and spray,
and the green circle of a cartridge on the AC.
4. LALOSCENT.COM website,
Title:
VISIT OUR SHOP to pre-order

5. Video animation: dancing sticks
Examples of the titles:
AIR FRESHENER FOR HOME AC.
AIR CANDLE.

Third part: FILMING.
1.
The girl receives delivery, opens and assembles the cartridges.

Voice over:
You can choose a set of four different Laloscents,
combine several flavors
and create unique compositions.

Video animation:
Ready cartridges are inserted one by one into the air conditioner.

Happy girl in a mountain forest.
Girl’s Voice Over:
I LOVE THE AROMAS OF THE NATURAL OILS!
Graphic titles:
LALOSCENT

VER.2: DANCING GIRL + ANIMATION (15-20 sec).

The girl holds a flower, a branch of juniper,
and a cedar branch in her hands.
She smells them all together and throws them up in the air.

Video animation on background:
Items of the AirCandale collection.

The girl holds her palm open.
Inside her palm, the cartoonish details of AirCandale
converge together and insert into the cartridge.

The girl is dancing, the cartridges are dancing nearby.

Video animation:
Cartridges jump from a hand and are fixed in a lattice of the AC.
AirCandale fragrance symbols emerge from the cartridges.

Voice Over:
I lOVE THE AROMAS OF THE NATURAL OILS.

Tagline:
LALOSCENT